Confronting The Challenge Of Starting A Professional Blog

In the article I’m going to tell you about Confronting The Challenge Of Starting A Professional Blog. Abstract: We analyze how a blog written by an amateur differs from a professional, advantages and disadvantages amongst them. We evaluate the cost of creating and maintaining a professional blog and discuss the actions necessary to carry out this type of project.

Confronting The Challenge Of Starting A Professional Blog

Let me try to summarize, in my opinion, the advantages, disadvantages, time and cost needed to embark on a project to create and manage a professional blog. I suppose many of you already know, a blog is a website (usually personal, but are also very common to several authors blogs or companies) in which the author writes articles, opinions and experiences or is sharing resources with other readers. Items are always arranged in chronological order so that the latter have more visibility to visitors than the first, and often have a common theme (at least most successful blogs are usually thematic).

In a professional blogging environment, the person has his own domain which has a design custom-made for the theme. All blogs have a private area to which only the author(s) have access. This area is often called “management” or back office.

From here, all management activities like the creation of articles (with a word processor similar to Word), comment moderation, (allows or deletes comments) the look of the blog and so on can be done. Once past the initial shock of a new place, it is really easy to manage it. All it takes is perhaps a little more experience which comes automatically as we enter the items. Deal with this innovation and you just learn by trial and error.

You can start with free blog sites like or Blogger, where you get an address like “//” or “//”



1. Cost is free.

2. Weather: Very fast start, in minutes you can have a new online blog.


1. Professionalism: You can choose between a few designs, but my blog ends up being like many other millions of blogs (all share the same numbers of designs) – and that’s not good for an online business. It differs little from the rest and makes your blog look amateurish with reduced credibility. Professional design is one of the key factors of online credibility.

2. Customization: You can customize your blog very little, which means that if you see something on another blog or website and you want to add it to yours, you probably cannot. If, for example, you want to add a calendar for your upcoming events, add advertising (for return on your blog) or have any other idea in mind, you probably cannot.

3. Identity online: You don’t own an online identity. All views and attention you get are actually owned and monetized by the owners of the blog (e.g.

After having made an impression and attracting attention and visitors with your content for a time you decide to hire your own domain and switch to a professional blog (for example, to obtain a more professional design in order to exploit the blog with ads or add paid content) start from scratch on a new site, you must return to work to match the level of views you had in the previous blog.

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