Creating a WordPress blog can seem daunting especially if you start by going to, downloading the software and then attempting to set it up from there.
It all seems very technical and complicated and, compared to my recommended way of setting it up, it is!
On top of that you need to think about what you want your blog to look like – although as you will see that isn’t something that you should let get in your way at the beginning.
Then you’ve got the next brick wall of content creation! That is what usually stops enthusiastic business owners who want a blog website, but hopefully as a blogger you will be much more motivated to get on and write some content for your new blog!
Once you have your blog installed and ready to go, the next challenge is in how to get traffic to it. You may imagine that you just have to ‘set it and forget it’ and that people will just find the site, but there is more to do to ensure that they do.
Creating a WordPress blog website is a good business move for entrepreneurs whose business is online and for an offline business that needs an online web presence. Google loves fresh, quality content and a blog is a great way to add that content to the web in a way that Google can find it most easily.
The best way to approach the set up of a blog website is to do it in stages.
Step 1: Register a domain
Step 2: Buy your hosting. I recommend the Baby Hatchling service from Hostgator
Step 3: Install WordPress. Once you have what’s called cPanel hosting, which is what the above account is, you can use a tool called Fantastico to install WordPress without going anywhere near the website or fiddling about with files and code! If you use Fantastico, you can set the site up by completing a few bits of information and selecting Install WordPress and you’re done!
Step 4: Add a theme. There are many free themes available and then plenty of paid for premium themes
Step 5: Add some plugins. These are little ‘packets’ of code that will add functionality to your site including helping with things like search engine optimisation and social media sharing. Generally if you need your website to do something, someone else will likely have already thought of it and written the code into a plugin to enable you to do it! Many are free and there is a thriving business in selling premium plugins!
Step 6: Add your content
One of the great things about WordPress is that you can change things around very easily, so don’t sweat it too much! Perfection often gets in the way of getting on with a blog website, and really needs to be put to one side. Pretty much nothing on a WordPress site is forever!
And don’t think that you need to do everything at once. If you get it set up enough to have some content on there but want to change the theme, you can easily do that without affecting the content. So, you could even add content to a ‘naked’ WordPress installation whilst you’re deciding on the look and feel of it without worrying.